BetKing to fly 12 Nigerians to Qatar 2022 World Cup

Despite Super Eagles’ failure to qualify for the Qatar 2022 FIFA World Cup, sports betting company, Betking, will fly 12 Nigerians to be part of the Mundial.

The company has also decided to engage and reward its customers through its World Cup campaign ‘FeelItBetOnIt,’ where customers will win prizes worth over N400 million.

The 12 people, who would be taken to Qatar to view Brazil versus Cameroun match, include four agents, two online customers, four stakeholders and two staff of the company.

Those who participated in ‘FeelItBetOnIt’ World Cup campaign will benefit from millions in betting credits and other consolation prizes, ranging from TV, smartphones, generators and BetKing merchandise.

Speaking at a media parley, yesterday, in Lagos, which was also the launch of the firm’s new TV advert, Managing Director, KingMakers, Gossy Ukanwoke, said: “At BetKing, we are committed to celebrating the spirit of football and rewarding our customers.

“The World Cup gives us an opportunity to do just that. We have leveraged all touchpoints to ensure we provide our customers with an unforgettable experience.

Through special odds and features being rolled out, we aim to bring the thrill and excitement of this exceptional global event to football fans worldwide.”

According to Ukanwoke, to qualify for the promo, which is open to new and existing customers, you are required to place a bet with a minimum of N500 on an accumulator with at least five selections at 1.20 odds per selection.

“In-store activation is also available for offline customers, to allow them to participate in the promo,” he added.

He noted that there would be a series of activities in Nigeria for people who won’t make it to Qatar, adding: “We will set up six watch parties in Lagos, which would kick start on the opening day of the World Cup and end on the closing date. Other regions would also set up watch parties.”

Chief Operating Officer, KingMakers, Adam Isiakpona, said: “This is an opportunity for the brand to engage directly with our customers, agents and stakeholders. From now through to December, we have a series of watch parties and roadshows planned to engage customers and give them a taste of that World Cup feeling. We urge our customers to partake in the promotions as it promises to be rewarding.”