Guinness Nigeria Plc is a major market for Diageo: Guinness Nigeria operates in the unique and fast-growing alcohol industry of over 15mhl beer potential. It is the only company that does Total Beverage Alcohol (TBA) in Nigeria. It’s an on-trade-dominated market but with a fast-growing off-trade channel.
We are recruiting to fill the position below:
Job Title: Revenue Growth Manager
Job Requisition ID: JR1104823
Location: Ikeja, Lagos
Job Type: Full time
Purpose of Role
The Revenue Growth Manager (RGM) is responsible for implementing strategic RGM principles in service of West & Central performance and supporting the region in strengthening and embedding RGM capabilities, for the Diageo direct team and partner capabilities.
They will leverage data-driven insights and RGM tools to inform revenue and profit growth decisions, ensuring we execute & leverage all levers of RGM.
Top Accountabilities
Build W&C 3-year RGM strategy, including all RGM levers, price/mix, pack, customer/channel mix, and collaborate with markets to deploy and embed pricing, mix and promo guidelines to drive sustainable and profitable
Build a 3-year margin & market expansion roadmap to deliver a sustainable commercially viable model for Diageo and partners
Partner with relevant stakeholders to define and implement RGM levers that deliver sustainable revenue growth and margin expansion opportunities.
Lead post-project learning sessions, by building a return-on-investment driver understanding and constantly seek to improve return of total customer investment
Lead and complete projects that build RGM capability and create new value for Diageo and our customers
Drive continuous improvement initiatives to enhance commercial standards and deliverables
Bring external customer and consumer insights and stay abreast of industry trends, market dynamics, and emerging technologies to anticipate opportunities and challenges
Trade investment governance and controls are in place to ensure all activities are pre-approved and post evaluated to ensure investments are delivered.
Develop and cascade across the region data-driven insights, tools and strategies that support revenue growth and profitability goals.
Partner with the pricing team on innovative pricing models and go-to-market strategies to maximise revenue potential
Complexity of Role
Requires in-depth understanding of RGM levers (Headline Pricing,
Promotional Effectiveness and Trade Terms, Pack and Format
Architecture, and Trade/Portfolio Mix) and impact of changes on value chain
Requires critical technical skill and systems ability on internal and syndicated data sources and reporting tools
Understands Alcohol sales in a regulated landscape as well as markup/margin structure of beverage alcohol
Demonstrates commercial experience (finance, category/commercial insights, and/or sales) to guide internal conversations with sales and finance, and external conversations with distributors and customers
Needs to understand different market archetypes and route to market complexities by channel (ex: On-Trade vs. Retail, Promotional discounts, etc.)
Qualifications, Experience, and Leadership
5 years plus of business experience, in commercial especially Revenue and category Growth, pricing, Promo optimisation, Mix management and trade investment roles at global or regional roles within a multinational.
Ideally cross-functional experience across Category Development, Category Management, marketing, sales and/or finance
Ability to move seamlessly between high level strategy and operational execution
Evidence of brilliant management of a P&L, demonstrable examples of balanced and effective investment decisions and market share growth, plus a history of in-flight Business Performance Management and course correction
Evidence of successfully having driven change / or a major transformation and embedding new ways of working
Project Management experience and MS office – excellent Excel and PowerPoint skills.
Experience of using RCG recommendations as part of broader customer negotiations
Leadership skills – demonstrated significant initiative, tenacity, and leadership in prior job.
Able to build strong relationships, with good stakeholder management, alignment and influencing skills
Ability to distil massive amounts of data form various sources into a clear and compelling customer story/ insight.
Able to actively coach and develop others to enable performance and to address the future talent needs of the business,
How to Apply
Interested and qualified candidates should:
Click here to apply
Application Deadline 25th October, 2024.