[Job Vacancy] Search Engine Optimization (SEO) Specialist at Nairametrics

Jobs

Nairametrics is a leading financial resource company with focus on financial literacy and investors advocacy. We provide our readers and potential clientwith up-to-date financial, investing, business news, research-based content, financial literacy, and personal finance resources.

We are recruiting to fill the position below:

Job Title: Search Engine Optimization (SEO) Specialist

Location: Ikeja, LagosEmployment Type: Full-timeIndustry: Media

Job Description

Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
Track, report, and analyze website analytics and PPC initiatives and campaigns
Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
Work with the development team to ensure SEO best practices are properly implemented on newly developed code
Work with editorial and marketing teams to drive SEO in content creation and content programming
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Optimize copy and landing pages for search engine marketing
Perform ongoing keyword discovery, expansion and optimization
Research and implement search engine optimization recommendations
Research and analyze competitor advertising links
Develop and implement link building strategy

Basic Requirements

Candidates should possess B.Sc / M.Sc Degrees in a quantitative, test-driven field
Minimum of 3 years Proven SEO experience
Working knowledge of HTML, CSS, and JavaScript development and constraints
Knowledge of ranking factors and search engine algorithms
Up-to-date with the latest trends and best practices in SEO and SEM
Knowledge of finance and economy trends is a plus.
Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
Solid understanding of performance marketing, conversion, and online customer acquisition
In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, WebTrends)
Experience with A/B and multivariate experiments

How to ApplyInterested and qualified candidates should send their Resume to: [email protected] using the Job Title as the subject of the email

Application Deadline  31st December, 2023.